Generolo Jono Žemaičio Lietuvos karo akademija

The article deals with innovative and sustainable strategies and approaches to the implementation of technical and technological development at the enterprises in order to strengthen their competitive position in the market and to boost their economic security. We employ the case study of Ukraine in order to provide a practical example of enterprise development. Our paper analyzes Ukraine’s position in the global competitive environment. Moreover, we show the relationship between the technical, technological, and innovative development of enterprises and draw some conclusions from that comparisons. Based on our analysis and our empirical results, we propose several measures aimed at increasing the level of technical and technological development.

In impending decades Industrie 4.0 will challenge us in how to re-invent jobs in a world where machines will take our jobs. Although plenty of research has been carried out on the strategic importance of resources, capabilities, and boundaries where knowledge must be shared and assessed, no studies have been found which looking on strategic factor analysis for understanding how prepared we are for the fourth industrial revolution. Therefore asking the central research question “Is our strategy ready for the fourth industrial revolution?” Comparing the strategically related general and significant categories and subcategories of Industrie 4.0, with the strategic factor analysis summary themes and most important subcategories from firms in Estonia (n = 123), allowed answering the central research question that our strategy is only partly ready for the fourth industrial revolution. But the results of this study indicate also that we are ready in employee development, values, flexible services and products, high quality target, customer orientation, and strategy. Proposed solutions to overcome low profitability, lack of qualified manpower, and growth, could be expanding the market share into new markets, and development of innovative services. In order to be prepared for the fourth industrial revolution the development of a strategic knowledge vision is needed.

Climate change and environmental aspects are key issues on public agenda. Governments and politicians try to implement new regulations and limits to reduce the environmental burden of the industries around the globe. However, success can be seen only to a limited extend in many areas. On the other hand some industrial sectors themselves start to think about solutions to handle the big impacts. Some pioneers in this field discovered already also the competitive and economic advantage of implementing so called green and sustainable solutions in their business. This includes production, manufacturing and transport activities but also ways how to manage and monitor such activities from an eco-friendly perspective. This paper will give an overview of the implication of green logistics along the supply chain in regard to the automotive industry including supply companies from SME sector and will demonstrate the application of this issue. For that an example of the European market leader Volkswagen AG in Germany is chosen and analyzed in the case description.