Journal of Security and Sustainability Issues

With regard to its territorial size, economy and political power; Germany represents one of the most sustainable, competitive and economically developed Member States of the European Union. However, development of the knowledge-based economy on one hand and negative demographic trends on the other hand will force Germany to cover the growing demand for high-skilled labour force from non-EU countries in the coming years to keep this position. The paper analyses competitiveness within the framework of security and sustainability of the Federal Republic of Germany concerning labour migration from the third countries. Main research question of this article is formulated as follows: How can migration from the third countries influence economic development and competitiveness of Germany in terms of state’s demographic problems? With regard to the above, we try to verify our hypothesis claiming that compensation of the domestic workforce through regulated migration flows – necessary because of declining and aging population and skill disharmony in Germany – is only a short-time solution of the current situation on the German labour market, but it is not sustainable in the long run.

Reforming higher education and science in the world is associated with the widespread introduction of the indicators aimed at promoting their sustainability, productivity, and efficiency. The introduction of new educational technologies and the development of networks in education allow us to speak about the effect of increasing returns and mostly positive feedback. The instability inherent in such processes is an important factor for institutional change. Higher education and the professions associated with it, become large-scaled, which determines the use of indicators in the management plan. Exogenously introduced target indicators of development negatively affect the existing academic freedom and values, as well as hinder their reproduction.

In foreign studies Latvia is positioned as a “depressive” region in the year 2030, which will have an insufficient population of young people. Thus, Latvia as a country with a business-friendly environment will not be able to be competitive in relation to other European countries and the flow of investment will be at risk, as well as passed on other, more competitive and better developed regions in demographic terms. Therefore, it is pertinent to analyse the trends in youth employment in Latvia and to work on Latvia’s economic development. There is necessity to promote human involvement in the labour market and to reduce their departure to foreign countries. It is important to draw attention to these challenges and to find answers to the questions: Which of the youth employment-promoting scenarios can be realised in Latvia’s regions in the near future? Which of the scenarios is the most appropriate for the development of Latvia’s regions? Which of the scenarios are more focused on the interests of all parties involved? Which scenario will ensure the country’s economic development? Four possible scenarios for promoting youth employment in Latvia were evaluated by experts. The experts were asked to assess the criteria for each scenario by hierarchy analysis. The most optimal scenario for promoting youth employment in Latvia in the experts’ opinion is the scenario with EU participation. The main idea of the scenario is the effective use of European Union (EU) funding for youth mobility in the labour market organised by the State Employment Agency.

According to the EU Competition Policy Brief on the new state aid rules for a competitive aviation industry issued in February 2014, the regulation for the financial public subsidies of any art on the EU national or regional level for regional airports will be a considerably striker. The strategic aims of these new regulations, among other things, are to motivate and encourage the Member States (here: regional airports) to implement more efficient market stimulation measures, make airports work on cost efficient and profitable basis and establish transition periods for regional airports. In practice it means that public subsidies may be granted only to those regional airports that proved to have a sustainable and realistic business model that shall clearly demonstrate the durable financial stability. The authors took part in two air transportation initiatives in the Baltic Sea Region (BSR) and were lead partner in the EU Project Baltic. AirCargo.Net, which deployed a number of empirical measures in selected regional airports in the BSR. This paper presents success factors of sustainable business development models for the regional airports in the BSR based on cases studied during the project lifetime

Issues of sustainable development and socially responsible business currently have been discussed a lot. Nevertheless there are no many evidences about causal relationships between social responsibility and profit. But it appears that companies begin to have strong stimuli to pursue social responsibility as a driver of value added in monetary terms. In this context, cause - related marketing obtains higher importance and can be employed for directing activities of profit seeking companies towards socially responsible activity. The presented paper is devoted to analyze Cause-Related Marketing (CRM). Numerous authors have tried to define Cause-Related Marketing concept to realize its field and to differentiate it from others terms. However, there is still no general agreement about the definition, content and scope of CRM, especially in countries such as Spain, where there is a higher conceptual confusion accentuated by translation errors. In this sense, the main objective of this paper is to review and complete the conceptual framework where the theoretical development of CRM is based.