Engagement in an online activity is hard to sustain. Online engagement comprises a wide range of domains, and substantial classifications change in accordance with context and desired objectives (Looyestyn et al., 2017). The concept of engagement is obvious and involves cognitive and emotional concentration that may not describe all social media utilization (Smith & Gallicano, 2015). Engagement has appeared as an important idea for news agencies. Thus, this study explained media engagement, to know the extent of client experiences via web-based media, propagate engagement designs and experiences. Our research comprises of quantitative and qualitative approaches to describe the web-based engagement as a set of experience. It describes, engagement can be explained in two significant forms (those are, individual engagement and public-collaborative engagement) for advertising firms and show their expected legitimacy by demonstration that these two are connected via readership.
This study examined the contagion effects of social media on different parties, such as producers, retailers, and consumer. Further, we empirically investigate the contagion effects of the social media and their ultimate impact on multiple performance measures. The findings give new insights into the contagion effects of social media usage across the distribution channel and important social influence mechanisms that enhance these effects. In line with the hypothesis, efficient use of social media contributes to retailer and brand performance, and consumer–retailer loyalty. In light with the advancement of technologies and growth in social media applications, this study provides a framework to promote usage by supply channel, which ultimately influences performance-related outcomes.
Economic growths are often used to measure the development of a country. Thus, the economic growth is what every economy tries to achieve for good of everyone as a whole. In the other hand education, health and employment are one the most important tool for the economy growth. Thailand as developing countries concern about the economy growth and done an investment in through it. The general objective of this paper is to examine the relationship between education, health, employment and economic growth in Thailand from 1988 to 2017. The econometric method is used to examine the relationship between education, health, employment and economic growth. Unit root test indicate that all of the above variables are I (1). Johensen’s test was conducted to see the long run relationship between these variables. Meanwhile the relationship is test by using Ordinary Least Square and the Granger Causality test. The relationship between education with the economic growth are examine by using the literacy rate as education proxy variable. The health variable is examining by using the infant mortality rate, life expectancy and crude death rate with the GDP and the employment are examine by using the total employment rate with the GDP. As conclusion the results shows the positive relationship between the three variables with the economic growth and suggestion to the Thailand economic to do more investments in this variable. The findings of this study can be used to generate concrete policy reform suggestion and also used as guideline or example for other developing countries.
The key purpose of this research is to explore the nexus between crime, socio economic strains and the economic growth of Thailand. The study has used the ARDL technique to achieve the objectives of the study. The finding revealed the fact that the roles of crime have been well emphasized in the literature, especially on how it acts as a stoppage on the progress of the economy in terms of growth. A crime committed in the economy incurs more expenditure and causes the mobility of highly skilled labour which is worse than the formal labour market. Socioeconomic strains have similar dimensions of impacts on crime variables regarding the positive relationship based on the above results. Deterrence variables performed as expected on other crime variables except on person’s crime. Family instability showed a positive impact on property crime. The extent that socioeconomic strain affects crime variables has shown that the strain of frustration, anger and stress in people are exhibited in the social and economic factors that prevail in Thailand. Individuals facing economic hardships brought by socioeconomic factors would innovate alternative means to survive.